6 Digital Marketing Tools Your Business Should Be Using

The following are some of the best digital marketing tools every B2B business should use in 2019. These tools provide a marketing stack which will allow productivity, insights, new data , highlight issues, drive your traffic levels , educate your process and improve your lead generation potential .

Always remember that not every tool is for every business. And it depends on your industry along wit the size of your company and the resources which are available to you each day.

But most tools and systems will provide smaller packages and accommodate for all sorts of plans based on your needs and intentions. So explore and experiment until you find the best combination for returning on investment. Many will have freemium availability or a free trial offering – so make the most of that when you sign up!

1. BuzzSumo

BuzzSumo was introduced by BuzzFeed and it is literally the best content marketing tool. With this app, you can check all the viral and trending content and stories. They also publish weekly and monthly reports showing which kind of content was popular and how marketers can make their content more engaging. Content is the most important part of digital marketing for every business. So this tool will help you a lot and make your content better.

2. Trello

When you hire new people, you have to manage the work and assign tasks to everyone. Companies use different tools but Trello is one that 25 million are using at the moment. You can consider it as a tool that simplifies work, allows you to prioritize tasks and keep a check on the work done. Anyone can create accounts and join Trello. You can create groups or boards for teams to get their reports. Project management becomes pretty easy with this tool. You can use the app as well as the official site.

3. Whoisvisiting

A key competitor to Lead Forensics emerging in the market is Whoisvisiting which provides a user-friendly and effective tool to enhance your digital marketing efforts.  When we talk about digital marketing, tracking progress and keeping eyes on the performance is inevitable. For this, you have to view the Google Analytics to track leads. But website tracking tools can make your work very simple. It collects data from your own website via a tracking code and gives you every detail about content, views, leaders, conversions and traffic on the site. You can improve your marketing with this tool. It is free and easily available for all devices.

4. Salesforce

Do you use any tool to make relationships with customers and track leads? Many of you might not be using any. This Salesforce tool is just wonderful to help small as well as large businesses to build great customer relationships. It has improved the sales and productivity of small businesses up to 40%. You should also try this one and bring a tremendous change the way you communicate with customers, store their important data and track leads.

5. Sprout Social

If you are someone who has a business and uses social media very often to share content and post blogs, this tool is for you. It can make your work really simple in a short time. You can schedule your posts and content on multiple pages at once and it will be published. The tool further allows the users to view the progress, performance, track records and keep a check on every activity on the page.

6. Zoom

Many companies have offices at different locations and they have to organize online meetings, webinars and sessions. They need a tool that can make all this possible in a simple and easy way. With Zoom more than 100 people can be added to the video seminars and virtual events. Everyone can participate and it works flawlessly. You will notice a wonderful experience with Zoom. It is free and this is what makes it quite popular among the digital marketers.